Another busy week on the way! We have finally integrated with Channel Advisor which means that our products are now viewable on some of the biggest price comparison engines, such as Nextag, Price Grabber, Shopzilla, and Google shopping. We were always on Google shopping but now the feed is listed by size which should help to increase our products’ visibility.
Graphics – The Christams graphics have been approved, so its just acase of uploading the final images and hotspotting to the various collections we have. We also have a bank of images that the affiliates can use on their websites, these are downloadable with embedded links from either Affiilaite Future or Linkshare.
Spring Summer Planning – Its been tough planning the Spring because Autumn has been so successful. But we’ve got to do it, well in we’ve done most of it, but when the website is trading at 100% on last year it makes it very difficult to be bold enough to think that that can continue! Anyway we have to get our heads around it this week and bulk up some of the buys where we can. We also have a few new brands where we have to plan the orders.
New Brands – Last week saw the launch of two new brands on Shoes.co.uk! Irregular Choice Shoes came in at the start of last week and have taken off like a bomb so we need to plan the repeats and have already bought a Spring range. The Winter range is a fabulous collection of party shoes and boots and many of them match the deatils on the Irregular Choice Bags that we already stock. So if you are looking for a Christmas present for loved one then take a look!
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Ben Sherman Men’s Shoes also just came in with more styles to arrive this week. This is areally strond collection of desert boots and shoes.
Friday – sees me driving off down to Lutterworth for a meeting of the Enterpreneurs Circle, this is a monthly event where like minded buisness owners can all get together and learn a thing or two from Nigel Botterill, the guy that set up the ‘The Best of’ franchise. Nigel is a pretty successful entrepreneur so its time well spent. Time working on my business intead of in my business.
I am sure that there will be many other things to contend with! we still haven’t got the Postcoder system working, so hope fully I can get that boxed off as well, and we have a lot of work to do on SEO, removing some rogue duplicate content that seems to have found its wasy into the code after we introduced the departmental structure in July!
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Have a great week!
Nigel